At ROI Research, we start by listening to what business problems our clients are facing. Whether they need to increase effectiveness of a Paid Search or they need to prove email marketing works, we help them by devising a methodology to collect the data they need and target the audience they want to speak to.
Providing both quantitative and qualitative research, we offer distinctive primary research methodologies in:
Online program effectiveness
- Email program measurement and conversion
- Web site satisfaction and preferences
- Multi-channel impacts
On-demand research — Customer Advisory Panels
- Customer care program effectiveness
- Quicktake surveys for ideation and concept testing
- Keeping a pulse on customer satisfaction
Competitive brand positioning
- Brand loyalty and awareness
- Competitive program tracking and analysis
Health/Pharma research
- Patient/provider/care-giver research
- Prescription compliance
